Sainsbury’s Anniversary Games

Sainsbury's Anniversary GamesYesterday, I was very fortunate to be taken by my good friend Jarrod to the British Athletics Sainsbury’s Anniversary Games at the Queen Elizabeth Olympic Park for the Paralympic sporting events.

What a day it was, and another blog follows this. But, this one is about … Sainsbury’s.

Yesterday, all we saw and heard was Sainsbury’s and orange everywhere. They so got their monies worth, from advertisement. So much so that, Jarrod after the anniversary games went and did a £345 Sainsbury’s shop.

Yes, three hundred and forty-five British Pounds.

Too funny, and too expensive. However, hats off to the Sainsbury’s Marketing Team. You won gold over the weekend, for your Public Relations.

Funnily enough, @SainsburysPR re-tweeted my Twitter tweet from yesterday – which, has made Jarrod’s day.

Live Well For Less!